Entrepreneurship/Small Business Management
This course was part of the business administration curriculum. It was a great exercise in going through the thinking process to the end result of owning a business. We looked at 9 specific areas of business planning including such things as studying the legal forms of business ownership how to development a business plan, where you go to finance your business, how do you promote your business, how do you choose pricing, where do you set up your operations, and how do you choose the employees that will be the best fit for your business. We spent the entire course going through these elements and more with the end result of building a mock business plan, in the case of some students a real business plan, and then presenting it to the class. We also had the opportunity to study about local successful entrepreneurs and one person came to our class and walked us through how she started up her business. It was a very interesting class. A sample of my work is LCs Diner Truck
Following is the UNE Course Description:
This marketing course is centered upon the essence of marketing, namely that of identifying a potential market and then seizing the opportunity. In addition, the course is planned to work through the functional areas of business as they apply to entrepreneurship/small business. Of special interest is marketing strategy with its formulation and execution. Other functional areas of business will be covered in the context of entrepreneurship/small business and include: legal forms of business ownership, the development of business plans and system integration, financing, accounting, promotion, pricing, product/service decisions, distribution, operations and human resource needs.
